Startseite > Uncategorized > New Report Uncovers the Digital Realities of Leading Book Publishers Operations | premiumpresse.de | Pressemitteilung

New Report Uncovers the Digital Realities of Leading Book Publishers Operations | premiumpresse.de | Pressemitteilung

1/03/10 — A new report by the The Gilbane Group, and sponsored by Aptara, entitled „A Blueprint for Book Publishing Transformation: Seven Essential Processes to Re-Invent Publishing,“ explores the book publishing industry to reveal how leading publishers are modifying their business to adjust to the realities of todays digital and mobile-centric society.

The Gilbane Groups latest research set-out to uncover the reality behind the theory that electronic, digital content offers publishers greater interoperability, improved efficiencies, expanded product lines and lower costs than print. Through interviewing and surveying executives from leading consumer, professional and education publishers, the report assesses to what extent a print-intensive industry has modified its operations to support a consumer-choice driven market heavily influenced by online and mobile content…

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